Nov 15
MOTOROLA Razor family
Motorola’s Razor family, which includes the highly successful Razr v3, is expanding with the inclusion of four more offspring: the pink and blue version of the original Razr v3, CDMA RAZR for use by Verizon subscribers, and Razr v3i which boasts of an Apple iTunes software.
Motorola has made a substantial financial gain from the remarkable success of Razr v3. Originally available only in silver, Motorola has pushed the limits of fashionable mobile communication with the release of the pink and blue versions. This fashion statement is hoping to catch the eyes of the trendier mobile phone users. Of course, it’s not all just chic and style. Just like its predecessors, it also has other great features designed to satisfy its user.
Verizon subscribers can stop coveting Cingular and T-Mobile’s Razr lines when the CDMA RAZR makes it debut. Razr v3i is also a must – have especially for music buffs. Although Motorola has been behind when it comes to MP3 phones, it’s hoping to change the scene with the Razr v3i. Elegantly slim just like the original v3, Razr v3i boasts of its MP3 capability and its Apple iTunes software. It definitely is an advancement of Motorola’s Rokr which plays tunes from the iTunes Music Store but does not support MP3.
Other features to check out for Razr v3i are its 1.23 – megapixel camera which can capture vibrant and lively images as well as videos, has a zoom of up to 8x, and a full – screen viewfinder; a display which can provide users with 65K colors; a hot plugging memory card and a built – in Bluetooth.
Motorola has actually become a threat to Nokia’s leading position when Razr v3 was released. A profit of $1.75 billion and revenue of $9.42 billion is a clear proof of such success. Furthermore, Motorola captured 30% of the cell phone sales in the 3rd quarter of 2005. With the release of v3’s successors, Motorola is hoping to further widen its share of the cell phone market.
